Most sellers assume buyers are rational. They think buyers arrive at an inspection with a checklist, work through it methodically, and make a decision based on facts.That assumption does not hold up.Buyers walk in with an emotional response already forming. The facts come later - use

The common belief among sellers is that a genuine buyer will see past presentation issues and assess the property on its merits. The evidence does not support that belief.The price a seller pays for poor presentation is rarely obvious and never arrives as a single invoice. It accumulates - i

Does clutter really matter when selling a property? The evidence from buyer behaviour says yes, consistently and measurably.Most sellers believe buyers can look past the personal items, the full bookshelves, and the accumulated furniture of a lived-in home. Most sellers are wrong.Les

Most sellers believe their property will speak for itself. Most sellers are wrong - and the cost of that assumption shows up in the sale result.The price a seller pays for poor presentation is rarely obvious and never arrives as a single invoice. It accumulates - in reduced inspection number

Sellers spend considerable time preparing their home for market. They think carefully aboutpresentation, pricing and which agent to appoint. What is frequently treated as an afterthought is what happens oncean offer actually arrives. Negotiation is where the work of the entire cam